Are you getting a lot of text messages from candidates running for office? You’re not alone. While campaign workers say it’s a better way to reach more voters, some voters say they’re getting inundated with text messages and they want them to stop.
While campaign workers say it’s a better way to reach more voters, some voters, like Carrie Harris, say they’re getting inundated with text messages and they want them to stop.
She’s not the only one. Frequent campaign texts like the ones dogging Harris, are becoming more common across the country. Candidates know your name, they’re wishing you a Happy Halloween and reminding you to vote, preferably for them.
He said he expects campaigns will rely more and more on texting to reach voters — as they move away from the more legacy models like calling landlines and buying print ads.Lottsfeldt said that spike in texts also can come with some resentment from the voters who are getting them. McParland said the old way of campaigning revolved around a circuit of campaign events every election cycle — things like news interviews, knocking on doors and going to meetings with businesses and community groups. He said sending texts allows campaigns to reach people who previously could’ve been passed over.
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