MTA ends Twitter service alerts after Elon Musk demands big fees
Starting today, the automated service advisories will no longer be posted to Twitter for the MTA’s subway, bus, and commuter rail passengers. The accounts, including the 1-million-follower subway alerts, will remain active to provide manual customer service announcements, as will the MTA’s main branding account.
The move comes after Twitter’s owner, Elon Musk, announced he would paywall access to the site’s application programming interface for large organizations like the MTA,that had long been free and provided a public service. The MTA’s chief customer officer, Shanifah Rieara, said the fiscally beleaguered MTA would not pay the social media platform to post public information and opined that the platform can no longer be counted on as reliable. She further noted the various other points where riders can obtain information on delays, issues, and snags on their commute.“The MTA does not pay tech platforms to publish service information and has built redundant tools that provide service alerts in real time.
The move comes after the world’s second-richest human removed “legacy” blue verification checkmarks on Twitter, eliminating what had previously been a tool to verify a notable user’s identity and instead providing a check to anyone who pays $8.So as of today, we’re saying goodbye to it for service alerts and information.
But we’re not saying goodbye to you, our customers! There are lots of ways to get real-time updates. ⬇️
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