The former Love Island star was made Creative Director of the fashion brand last year
Molly-Mae Hague has found one of her Instagram posts advertising a dress banned. Molly Mae put up a post with the dress from the popular online clothing brand PrettyLittleThing, for which she was made creative director, but she failed to include any indication that it was an ad.
READ MORE: Paris Fury shares astonishment at what husband Tyson has been asked to do since retiring on ITV Loose Women "We considered that, while some of her followers may have known that she was a creative director at PrettyLittleThing, it was not immediately clear to all consumers that she had a commercial interest in PrettyLittleThing from the post itself. We therefore concluded that the commercial intent behind the story was not made clear upfront and it was not obviously identifiable as a marketing communication.
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