The venture will allow groups to taste, select and bottle their own single barrel of whiskey
Celebrity chef Michael Symon has announced the formation of, a Cleveland-based venture geared to whiskey enthusiasts like himself. Along with partners Michael Boland and Ryan Lintz, Symon will extend the rare privilege of tasting and selecting single-barrel whiskies to casual consumers.
Ideal for groups of friends, bourbon clubs, and bar and restaurant owners, River Roots Barrel Company will then bottle the whiskey with personalized labels bearing the buyer’s name and logo. Customers can also assist in the bottling and labeling process. “We wanted to come out of the gate strong with meticulously selected bourbons that highlight the epitome of bourbon’s finest flavors,” says Lintz. “We come from Cleveland, where hard work and high quality go hand-in-hand, and that’s what we’ll give customers that drink our whiskey. The collection will continue to grow with offerings from around the world that meet our very high standards.”
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