Meet the 24-year-old founders of multimillion-dollar swimsuit and apparel brand, 437:
serving as a community space, where ladies can visit to try on styles, shop or even simply to hang out .
“People visit on the weekend to come bikini shopping, and make it a fun experience, which is a testament to how unique 437 is,temporarily due to social distancing, and the brand introduced virtual fittings — a way for customers to Zoom 437’s head stylist to get one-on-one shopping advice. “We’re trying to make the whole purchasing experience for bikinis as easy as humanly possible and sometimes that means being able to send a photo of yourself and say,
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