McDonald's announced Monday that it's upgraded the company's classic burgers after seeing an opportunity to improve the product. The burgers will hit restaurants nationwide in 2024.
as it gains market share in the chicken and beef categories.
The fast food giant touted Monday that it's making its "classic burgers even better" through several enhancements including softer buns, "juicer" caramelized onions and "perfectly" melted cheese. It's also adding more of its Big Mac sauce. made improvements to its Big Mac sandwich, McDouble burger, classic Cheeseburger, Double Cheeseburger and Hamburger.
A tray with Big Mac, french fries and Coca-Cola is seen on a table in this illustration photo taken in a McDonald's restaurant in Krakow, Poland on November 9, 2022."We found that small changes, like tweaking our process to get hotter, meltier cheese and adjusting our grill settings for a better sear, added up to a big difference in making our burgers more flavorful than ever," Chad Schafer, chef and senior director of culinary innovation of McDonald’s USA, said.
During an earnings call in January, CEO Chris Kempczinski said the company has been stepping up its game on menu favorites.
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