Rideshare company Lyft announced a new feature this week that lets female and nonbinary riders choose drivers with the same gender.
, with the company saying it hopes it encourages more women to become drivers. According to the firm, just 23% of its drivers are women.added that both the driver and rider must opt in for the feature to function properly. The company also cautioned that the feature won’t guarantee that riders will get the gender of their choice if no available drivers are in the area.
The announcement comes as ridesharing companies are under continual scrutiny for their record of rider safety.’s own numbers, the company received over 4,000 reports of sexual assault from 2017 to 2019.
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New rideshare feature to match women drivers and ridersLyft will begin rolling out the feature Wednesday in Chicago
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Lyft Can Now Connect Women and Nonbinary Passengers With Drivers of the Same GenderThe rideshare company says its new Women+ Connect program is one of its most requested features.
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Lyft adds feature to match women and nonbinary riders with drivers of same genderLyft said the feature will exclusively roll out for early access in Chicago, Phoenix, San Diego, San Francisco and San Jose.
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