LVMH shares fall as margins disappointment takes shine off Q4 figures

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LVMH shares fall as margins disappointment takes shine off Q4 figures
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PARIS : LVMH shares, which had hit a record high earlier this month, fell on Friday as some analysts expressed an element of disappointment over the company's margins, which took some of the shine off its fourth-quarter figures.LVMH reported late on Thursday that its sales rose 9 per cent in the fourth qu

PARIS : LVMH shares, which had hit a record high earlier this month, fell on Friday as some analysts expressed an element of disappointment over the company's margins, which took some of the shine off its fourth-quarter figures.

LVMH reported late on Thursday that its sales rose 9 per cent in the fourth quarter as shoppers in Europe and the United States splurged over the crucial holiday season, helping partly to offset COVID disruptions in China."The slight wrinkle is on the margin, where the group delivered a flat operating margin year-on-year – largely a reflection of maintaining/raising H2 marketing spend despite disrupted revenue growth," wrote Credit Suisse analysts.

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