Its collaboration with the Games will include various company brands like Louis Vuitton, Dior, Moet Hennessy and Chaumet.
PARIS — The world’s biggest luxury group, LVMH Moët Hennessy Louis Vuitton FR:MC, announced a sponsorship deal Monday with the 2024 Paris Olympics and Paralympics, joining the ranks of top-tier French sponsors such as banking group BPCE, pharmaceutical maker Sanofi FR:SAN and supermarket operator Carrefour FR:CA.
Antoine Arnault, one of the heirs to the LVMH empire, confirmed the deal during a news conference also attended by International Olympic Committee President Thomas Bach, Paris 2024 chief organizer Tony Estanguet,...
Antoine Arnault, one of the heirs to the LVMH empire, confirmed the deal during a news conference also attended by International Olympic Committee President Thomas Bach, Paris 2024 chief organizer Tony Estanguet, Paris Mayor Anne Hidalgo and France’s sports minister, Amelie Oudea-Castera.Prestigious jeweler Chaumet will design the medals for the Games, and the French athletic delegation will wear clothes from one of LVMH’s fashion houses.
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