Lizzo will perform in the first metaverse music awards show
on April 30th at 1PM Eastern, with pop star Lizzo making her virtual performance debut. Social media star Bretman Rock will host.
The awards show will honor ten creators who either started or"amplified" internet trends, including musician Gayle and Grammy nominee Walker Hayes. Personalities like Jaden Smith, Roblox veteran MeganPlays andYou can already access a pre-event"experience" and virtual Logitech store in Roblox. If you miss the main show, you can still watch two additional performances on the 30th and one on May 1st .
Yes, Logitech is capitalizing on Lizzo and overall metaverse buzz to draw attention to its gig. However, it's really an extension of past efforts to bring music performances into digital spaces. Virtual concerts have been happening
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