Despite a billion-dollar investment from Saudi Arabia, the sport’s great disruptor has yet to create golf that people care about.
DORAL, Fla. — After the paragliders landed, unfurling flags for Aces GC and Crushers GC, the first-tee emcee set the stage. LIV Golf’s team championship was upon us. The entire season had come down to this, he said. Time to get hyped. Three women ran along the rope line, waving T-shirts in the air, the universal sign to make noise. In unison, amid the thumping beat of Khwezi’s “Cyberpunk 2020,” the emcee got things started. Advertisement “Miami, get ready to party,” he said.
The 41-year-old looked around, expressionless. “I think we’re happy with that selection and didn’t really want to play any of the other teams,” he responded. It’s something that comes with so much of LIV — this constant, thirsty desire to manufacture smoke that’s not there. To make golf louder, simply play music. That’s how I came to find 2021 U.S.
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