Leeds Pride's social media campaign has been targeted by vile homophobic abuse, and organisers say it's proof the event is needed more than ever.
The annual celebration sees thousands lining city centre streets for one of the biggest free events of its kind in the UK, and it was announced last month that budget airline Jet2 would be joining the festivities as the headline sponsor this year. But organisers were left stunned by the shocking response to their announcement on social media. Beneath the post, which showed airline staff waving rainbow flags, were countless abusive messages.
' He said that this year's sponsors have been keen to continue their support for the event. 'When we've spoken to the brands, they've said it makes them want to support us even more,' he explained. 'A lot of people ask questions about why Pride is so important, or why a parade is needed. Comments like these show the reason for needing an event in Leeds.' Jordan Odu of PGHL, who is leading the PR and fundraising for the event, agreed.
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