Discover will become the first credit card distributor to use newly established merchant codes to flag when purchases are made at gun retailers.
Discover has also received backlash from the National Shooting Sports Foundation , which posted anin February by Larry Keane, senior vice president for government and public affairs at NSSF, claiming the new policy means"Discover is selling out customers using their credit cards at firearm retailers."
"Discover is the first credit card company to fall in line with this"woke" banking credit card code scheme," Keane wrote."They're just two percent of the credit card business, but they might want to use their own cards to buy new slogans. The old ones of promising not to sell out their customers no longer apply.
"We remain focused on continuing to protect and support lawful purchases on our network while protecting the privacy of cardholders," Discover said in a statement to Reuters in February.
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