Facebook is instructing its engineering managers to identify and weed out their lowest performing employees as the company seeks to rein in costs amid an economic downturn in the long-booming tech industry.
Facebook’s head of engineering, Maher Saba, sent a memo on Friday to managers urging them to identify anyone on their team who “needs support” and report them in an internal human resources system by 5 p.m. Pacific time on Monday.
Facebook, which last year renamed itself Meta, spent years raking in digital advertising dollars as it became the go-to platform for businesses of all sizes to tailor their marketing campaigns to niche audiences. Early on, Facebook and other social media companies benefited from pandemic as more advertisers shifted their marketing dollars online to reach customers spending more time at home.
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