At a different time each day, the app sends a notification urging you to post.
, we’re in an era of peak casual instagram, where we have moved from earnestly curated feeds to an aesthetic of performed carelessness that apps like Twitter and Snapchat have had for years — one where casually messy rooms, no-makeup selfies made to look spontaneous, and blurry party photos have been steadily replacing VSCO-filtered photos of green plants on light wooden tables and planned candids of people laughing while looking at each other.
But because most of the people I follow on Instagram are in the late 20s and early 30s, much of my feed is still earnest, curated Instagram, an approach that is nothing but casual. This is one of the reasons I was intrigued by BeReal in the first place.
It’s worth noting that despite the BeReal notification telling you to take a selfie on command and bravely share it approximately seven others, people were still afraid of posting a photo where they looked bad. Most of the time the app prompted me to post, I was wasting time on my phone or working on my laptop.
Seeing my friends with greasy ponytails and laptops open in virtual waiting rooms for meetings is boring, but it’s also life. And thank God it’s boring — or else I would spend as much time on BeReal as I do on Instagram trying to do anything but be real.
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