Hulu's new study looks at the way people use streaming platforms and identifies four distinct types of streaming consumers, with demographic and psychographic traits for each group. Which group are you in?
More than 90 percent of people ages 13-54 use at least one streaming service, a study from Hulu finds — but they don't use those services in any single way.
The report is the first in a series of Hulu has commissioned to give a fuller picture of its user base to marketers and producers. The largest group of users, according to the study, falls under what Hulu calls "therapeutic streaming." It counts people who stream content as a way to decompress and " reflect," and the content these users pick often has some nostalgia attached to it. Demographically, this group is also closest to the population as a whole.
"Indulgent streaming" — the binge mode in Hulu's terminology — describes the habits of 21 percent of users who will spend a weekend racing through an entire season, or multiple seasons, of a series. The group skews somewhat older and is more likely to live alone.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
Movies, TV shows from each decade on Netflix, Hulu, Disney Plus: data - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
続きを読む »
International Students Can Study In The U.S. This Fall — If They Can Get HereLast week, ICE agreed to allow international students to stay in the U.S. even if their schools opted for online-only learning this fall. But U.S. consulate offices — where visa applicants are interviewed — are closed. And it's unclear when they'll open.
続きを読む »
Multiple people stabbed at Bible study, police chief injured taking down attackerMultiple people were injured during a Bible study session on Saturday afternoon when an alleged member of the congregation stabbed the church's pastor before being stopped by the area’s police chief who happened to be in attendance. The incident occurred on Saturday afternoon at around 3 p.m. at
続きを読む »
In Smaller Hospitals, COVID-19 Patients At Triple The Risk Of Dying, National Study FindsCritically ill COVID-19 patients in hospitals with less than 50 ICU beds 'had a more than threefold higher risk of death than patients admitted to larger hospitals,' says the author of a nationwide study. He spoke to commonhealth about those findings:
続きを読む »
Multiple people stabbed at Bible study, police chief injured taking down attackerMultiple people were injured during a Bible study session on Saturday afternoon when an alleged member of the congregation stabbed the church's pastor.
続きを読む »
Weather forecasts are less accurate because of Covid-19, a new study revealsAs the US heads into peak hurricane season, a reduction in commercial airline flights due to Covid-19 has significantly impacted our ability to accurately forecast the weather.
続きを読む »