Khaby Lame has amassed 240 million followers on TikTok and Instagram–without saying a word. The wild story of how a former factory worker became a million-dollar mime.
In just three years, Khaby Lame, with more than 160 million fans, has become the most popular tiktoker in the world—without speaking a single word. Brands are now clamoring to pay the quiet comedian a fortune for a piece of his social media magic.habane “Khaby” Lame slinks into a modern mansion, evades armed guards and breaks into a hidden vault loaded with loot., the world’s most-followed person on TikTok, hasn’t turned to a life of crime.
This year Lame has made TikTok skits with Matt Damon, Robert Downey Jr. and Tom Cruise. He’s taken penalty kicks with soccer legend David Beckham and starred in a Super Bowl ad campaign for insurance giant State Farm. State Farm’s marketing head, Alyson Griffin, says it partnered with Khaby because he was the most popular TikToker in the U.S., was brand safe, whimsical and someone it could work with over the long term to expand its initial investment. “The Super Bowl was watched by 115 million people,” she says. “Our main TikTok video with Khaby got 220 million views, plus all the follows, likes, comments and shares.”estimates that since June 2022, he has grossed $16.
This year brands will spend an estimated $21 billion on creator marketing, up from just $1.6 billion seven years ago, according to social media research firm Influencer Marketing Hub. “Influencers are the most powerful and prolific media and commerce vehicle ever invented,” says Erin Lunati, chief innovation officer at ad titan the Omnicom Group. “They’re more trusted by their audiences than ads. They can sell out products in minutes. They can cause a flash mob that shuts down a major city.
They know their power and are using their clout to spring from social media into other industries. Jimmy “MrBeast” Donaldson, 25, who holds the top spot on our list for the second year running, has used his 180 million–subscriber YouTube channel to launch a snack bar company called Feastables and a fast food chain, Beast Burger. Addison Rae and Bella Thorne have gone from lip syncing on TikTok to scoring major record deals.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
NFL top-10 rankings: 49ers hold top spot; Dolphins, Chiefs rise; Cowboys tumbleThe high-scoring Dolphins are the talk of football — outside of Taylor Swift, that is — so how far did they climb in Bucky Brooks' top 10?
続きを読む »
KSL.com Top 20+1: American Fork hands top-2 spot back to SkyridgeAmerican Fork's reign as a top-2 team didn't last long after a 17-14 loss at Lone Peak last week.
続きを読む »
2023 college football top 10 rankings: Joel Klatt's top 10 teams after Week 4Georgia continued to roll, Washington showed it is the real deal, and Oregon looked great in a win over Colorado. Here are Joel Klatt's top 10 rankings.
続きを読む »
Joel Klatt's Top 10 teams after Week 4 | The Joel Klatt ShowJoel Klatt breaks down his top 10 teams in college football after Week 4. Klatt reveals why the Georgia Bulldogs, Washington Huskies, Michigan Wolverines, Ohio State Buckeyes, Texas Longhorns, Penn State Nittany Lions, Florida State Seminoles, USC Trojans, Oregon Ducks and Utah Utes are in his top ten.
続きを読む »