Learn more about corporate gift matching programs and other ways you can advocate for change in this week's business newsletter.
To amplify your donation, consider using a company match program. Business reporting internIt’s a way for companies and employees to team up on charitable giving. The details vary from company to company, but when workers donate to nonprofits, the employer donates an equal amount — or sometimes more — to the same organizations.
Some employers run such programs year-round; others have temporary ones. Dawoon Kang, the co-founder and co-CEO of dating app, recently offered to personally match employees’ donations to the social justice or equal rights-promoting organizations of their choosing. She gave her workers a two-week window to make these donations. “I felt really passionately that we as a company need to take action.
Not all companies with these programs publicize them. So if you’re not sure about your employer, it’s worth asking.Some companies are willing to match very large donations, more than their typical employee is in a position to give. On average, only a quarter of a company’s match budget is used, said economistassociate dean for research and international programs at the Indiana University Lilly Family School of Philanthropy.
So some workers are inviting friends, relatives and even strangers to donate through them and see the money multiplied by the company match. Google matches donations of up to $10,000 per employee per year. Jimmy Ramirez, an account manager at Google, teamed up with his sisterTo encourage friends and family to give through Jimmy’s company match, Vanessa offered to create drawings for donors.
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