Luxury men's fashion brand Sebastien Ami talks about its NYFW runway show, CFDA/Vogue Fashion nomination and more.
Week runway show. That show, which was a see now, buy now format for its fall 2024 collection, came after a short pause following the brand’s presentation at“We realized we should really home in on the brand and make it something that we truly, personally resonate with, instead of it being a brand that was just doing things based off of what was believed to be popular,” Sebastien Amisial said. “We felt like there was a way to meet ourselves halfway.
The cofounders used their yearlong break to restructure the business, relocating from Los Angeles to New York City and bringing their teams in-house. They explained they felt they “needed to have a redo” following their New York Men’s Day presentation, given that they had lost the samples of their collection just one month prior to the showcase. They faced a similar hurdle prior to the fall 2024 runway show in September, as their venue fell through at the last minute.
As part of their relocation to New York City, Sebastien Ami’s next plan of action is to expand its wholesale partners. The brand is currently offered at Bloomingdale’s in New York City and Beverly Hills and at specialty stores such as Ssense in Montreal; Machus in Portland, Ore.; Now or Never in Phoenix, and several retailers in Japan. Sebastien Ami is also planning on fine tuning its production and manufacturing operations.
“Come February and the rest of next year, we really want to be able to showcase our collections and revamp that sector of our business,” Marianne Amisial said. “It’s so imperative that we jumpstart it and are able to be for market and be the one selling and in front of buyers.” At the same time, manufacturing will be ramped up by “taking some things overseas to Japan by way of China,” she said.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
Luxury Unfiltered: The self-inflicted luxury crisisLuxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
続きを読む »
Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clientsLuxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
続きを読む »
Test drive: 2024 Lincoln Nautilus hybrid dethrones Lexus RXLincoln has a tech-filled luxury hybrid that challenges the midsize luxury crossover leader.
続きを読む »
Luxury Unfiltered: Are multi-brand ecommerce platforms dead?Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
続きを読む »
Luxury Unfiltered: The superpower of emotional sellingLuxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
続きを読む »
EXCLUSIVE: Luxury Outerwear Brand Moose Knuckles Launches Subbrand Moose Lab Moose Knuckles has launched a luxury subbrand called Moose Lab offering higher end, fashionable outerwear designed with functionality. See details here.
続きを読む »