Tinder turns 10 years old this year! 🎂 How have things changed in the online dating world in the decade since its inception?
Tinder celebrates its 10th birthday this month. The well-known dating app launched in 2012 and since its inception, much of the online dating landscape has changed.
“I think it was really game-changing by democratizing online dating,” says Jess Carbino, a sociologist who’s worked for both Tinder and Bumble. “Tinder did an immense job of opening up online dating not only demographically from a racial or socioeconomic perspective, but also from an age perspective,” Carbino says, “which is really remarkable by helping to erode that stigma.”
Carbino compares dating app use to someone building a stock portfolio: They’re not just on one app. They’re using, on average, two to four different apps to maximize their visibility and match likeness.
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