COVID-19 has tipped the scales in favor of the once-reviled footwear.
as a 2020 global brand ambassador and star of its 'Come As You Are' campaign. Meanwhile, the footwear giant has embarked on successful collaborations with the likes of Madewell and Liberty London. But despite fashion and fame's embrace of the chunky, duck-footed look, it took a global pandemic for Crocs to fully cross the Rubicon from a much-reviled symbol of slovenliness to a culturally-relevant accessory.
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