The NoNewClothes campaign asks customers to reconsider their dollars for 90 days to support changes in the fashion industry as brands are forced to confront discrimination from the corporate level to the factory and retail floor.
), she explains, the most vulnerable Black and brown workers are still in danger. "Our Remake community is here to ensure that brands go beyond social media support or a one-time donation to #BLM. Most fashion brands have very little Black representation at the board and executive level and mistreat BIPOC workers from retail, warehouse to the factory floor," she said.
Interestingly, #NoNewClothes doesn't mean you have to stop buying; it means you should be aware of your purchasing power. So, if you do want to purchase something, think about doing so from a Black-owned brand or a small business.
This is not an issue that will be fixed overnight, but its one that needs to change immediately, and Barenblat wants you to know that you can be a part of it. She explains, "This is a moment of reset. Going back to business as usual is not an option. We need to work together to build a more sustainable and just fashion industry that works for many rather than a few."
The #NoNewClothes campaign runs from June 1 to September 1. If this means purchasing from new brands during this time, here are two lists of Black-owned
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