Barbiecore is a trend dreamed up by publicists and forced into our homes.
.” The implication being that Barbiecore is popular, sure, but it’s also brave! It’s an act of defiant childlike wonder and unabashed joy.
The omnipresence of’s marketing seems to fall somewhere between cultlike and conspiracy. Is the Barbiecore hype a reflection of popular demand or a trend that exists purely in the minds of publicists? Do people even want this much Barbie?
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