The agreement requires writers to obtain consent if they want to use generative AI and allows studios to 'reject a use of GAI that could adversely affect the copyrightability or exploitation of the work.'
A clearer picture of how studios intend to incorporate artificial intelligence into the screenplay production apparatus is coming into view.
More than 11,500 members of the Writers Guild of America were given the greenlight on Wednesday to return to work after a vote tofrom the Alliance of Motion Picture and Television Producers that ended the 148-day strike. Included in the agreement were provisions placing guardrails around the use of generative AI that not only protect writers but also the studios, which are signaling they plan to pursue copyrights of works created in part by AI tools.
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