This article discusses Tesla brand strength as its stock valuation rises and falls. The tumult may be temporary or a sign of the future.
. Within that narrative was an explanation of the Tesla Board’s responsibilities and its task to continuously evaluate its corporate governance structure, practices, and policies. It stated that the Board weighs stakeholder feedback, including proposals generated at annual meetings.
The APEAL Study measures an owner’s emotional attachment to their new vehicle and in what areas that vehicle may not be delivering on all of the positive experiences that were hoped for. Understanding this is just as valuable to automakers as knowing about quality issues and owner acceptance of new technologies. Tesla’s high scores indicate that the Tesla brand is not that affected by the social media whirlwind.
On the other hand, the Tesla management team expects to grow its vehicle deliveries by 50% annually over multiple years. Tesla delivered 310,048 electric vehicles in the first quarter of 2022.
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