Gucci Continuum Offers a New Take On Sustainability, Collaboration, and Circularity

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Gucci Continuum Offers a New Take On Sustainability, Collaboration, and Circularity
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A new initiative will allow Gucci to collaborate with other designers and makers to give new life to deadstock and out-of-season pieces by the Italian brand.

. This is the second time that Collina Strada’s Hillary Taymour joins forces with the Italian label, and her new ready-to-wear collection for Gucci Continuum will feature a mix of deadstock fabrics with colorful tweeds and florals. “Working on the Gucci Continuum project was a dream,” Taymour shared. “The story is always in the fabric and being able to recreate Collina pieces in these elevated deadstock fabrications was an honor.

, the Swedish label known for upcycled and collaged pieces since it launched in 2017. They added, “Turning old textiles into something completely new has always been an endless source of inspiration.”Florentin Glemarec and Kevin Nompeix, the designers behindfeel similarly. They started their label at the beginning of the pandemic, and quickly established themselves with a unique punk-inspired take on menswear. They’ve since been named finalists of the Woolmark Prize in 2022.

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