Google quietly raised the price of Nest Aware and Nest Aware Plus subscription in three of its biggest markets.
, but existing customers will see the change in fall 2023. On the other hand, new customers in at least three markets will have to pay the new prices for both Nest Aware and Nest Aware Plus services.
That means that starting today, a new customers will have to pay $8 per month or $80 per year for a Nest Aware subscription. Previously, the same service was available for $6 per month or $60 per year. Also, the Nest Aware Plus subscription price has changed from $12/month or $120/year to $15/month or $150/year.
Existing customers in the United States, UK and Australia will be affected by the price changes this fall. Nest Aware subscribers living in other countries are expected to be notified 30 days prior to the price increase via email, so if you didn’t get any emails yet, you won’t be paying more for the service yet.
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