Google CEO calls search ‘very competitive’ in defending Apple deal

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Google CEO calls search ‘very competitive’ in defending Apple deal
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Google’s CEO Sundar Pichai appeared Monday as the star witness for Google’s defense against a landmark antitrust case.

Pichai’s testimony came as Google mounted its defense against the government’s contention that the company wields illegal monopoly power over the search sector as an antitrust trial that began Sept. 12 entered its eighth week at the E. Barrett Prettyman federal courthouse in Washington. He highlighted that Apple was considering other options than Google search when the two companies were renegotiating“We tried to find common ground to make progress,” he said of the negotiation.

Evidence introduced in court on Friday showed Google spent $26.3 billion in 2021 on “traffic acquisition costs,” a category that encompasses its payments to companies like Apple for search defaults. Before the trial, Google and its partners had rarely talked publicly about these transactions.Google is arguing that it dominates the search market simply because it produces the best product.

Last week, Google’s attorneys called its search senior vice president Prabhakar Raghavan to testify, with Raghavan saying the company felt real competitive threat from other companies.Pichai began his testimony Monday by recalling his childhood in Chennai, India. He said his family did not get a rotary telephone until he was 12 and that it changed every facet of their lives.

The tech industry is closely watching the trial, the first time the Justice Department has taken a tech company to court on antitrust charges since Microsoft in 1998. It is the first of two antitrust cases the Justice Department is pursuing against Google.and Apple senior vice presidents Eddy Cue and John Giannandrea.

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