The actor, writer and producer fronts a campaign to promote the house's 'bespoke experience.'
Brioni — the luxury fashion house founded in Rome in 1945 by master tailor Nazareno Fonticoli and business partner Gaetano Savini — has tapped Powell to front a new campaign to promote its “bespoke experience.
” Shot in Los Angeles by photographer Gregory Harris, the black-and-white images feature Powell in a selection of bespoke fits styled to echo “the timelessness of Brioni’s tailoring and the depth of heritage attached to the house’s DNA.” Bespoke tailoring is offered by Brioni through appointment and the process typically takes four weeks after an initial measuring session.
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