Dees of Trongate, a family-run vintage fashion store in Glasgow, has managed to survive amidst the dominance of big high street chains. The store, which opened in 1951, offers a wide range of vintage-style clothes inspired by the fashions of the 1950s and 1960s. Despite facing challenges over the years, Dees of Trongate remains a popular destination for fashion enthusiasts.
Over 60 years ago, Glasgow ’s shopping scene looked a little different. The fashions of the 1950s and 1960s were a huge defining part of that era, and looks such as Mod and punk became legendary, even echoing through multiple generations to inspire what we wear today.If you've walked down that city centre street, you'll have seen a window full of vintage-style clothes with neon price stickers dotted around the display, below thick, retro red lettering.
Dees of Trongate is the name above the door, but the family-run brand began life in a store in Cambuslang in 1951. Its doors opened at a crucial time in Britain’s cultural history, when Teddy boys in their sharp-tailored suits emerged with the surge in popularity of artists like Elvis Presley, while Mods donned their Parkas and enjoyed rock groups like The Who.David and Tilly Dee opened the Trongate shop in 1963 with the aim of providing Glasgow and the surrounding areas with the ‘must-haves in fashion’. As demand for the fashion prevailed, Dees began competing with the likes of Cash City Tailors and Dandy and expanded to open shops in Springburn, Partick, and Clydebank. As the years went on, and the business was passed down the generations of the Dee family, it became difficult for independent retailers to survive amid big high street chains, and all the shops closed – except on
Glasgow Vintage Fashion Dees Of Trongate High Street Chains 1950S Fashion 1960S Fashion
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