Here's how to style it.
Gigi Hadid knows all about how to create a fashion moment. As a model, she's familiar with the archives of supers who have come before her – and she's become muse to some of the most iconic trends of her own. But, one thing we know about fashion: it's cyclical, so if you know how to put your stamp on a throwback look for its second and third time around the fashion hamster wheel, you're onto something.
“Gigi has brought another adaptation of the bob back with alook that feels more ‘90s supermodel inspired,” says top London hair stylist, Hollie Rose Clarke. “Yasmeen Ghauri’s '90s bob is a fantastic reference for more undone take on the flicked bob,” Hollie says. “This style will do all the hard work for you and your hair stylist can adapt your layers to encourage the flick with next to no styling effort from you,” she explains.