Florida Gov. Ron DeSantis has signed into law a bill that would allow college athletes in the state to earn money from endorsement deals.
FILE - In this April 25, 2018, file photo, the NCAA headquarters is shown in Indianapolis. More than a dozen national associations in various sports – hockey, soccer, tennis, golf, swimming and gymnastics, among them – have signed a memo outlining “significant concerns” about effects of allowing athletes to profit for use of their names, images and likenesses .
Florida is the third state, joining California and Colorado, to pass an NIL law targeting current NCAA rules that restrict college athlete compensation. The NCAA's board of governors signed off in April on recommendations to allow athletes access to a free market — with “guardrails” — while also emphasizing that it will need help from Congress to avoid a patchwork of state laws. The NCAA wants its own legislation ready for a vote in January.
The University of North Carolina at Chapel Hill recently sent a memo outlining “significant concerns” about NIL to a law commission that is examining whether to craft a standardized athlete-compensation law for states to adopt. Co-authored by athletic director Bubba Cunningham and associate athletics director Paul Pogge, the memo referenced the potential for reduced resources for non-revenue programs – possibly leading to their elimination.
“My own personal feeling is that a step in that direction through group licensing is something that we can handle, ... something that’s easily tracked, it’s something that we have done previously,” Cunningham said in an interview with the AP. “And it’s something that is new money into the collegiate system because it’s not there now, so that would not have any adverse effect on our existing financial model.
“There's a general sense ... that the train has left the station, I hear that a lot,” said Cunningham, who runs a 28-sport program at UNC. “But I also believe that it's a voluntary membership organization, that debate and discussion is healthy. This is a very imperfect system and trying to move it forward will take a lot of discussion.”
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