Rather than rushing orders out last-minute to hit end of quarter sales goals, Tesla CEO Elon Musk wants employees to focus on slashing cost of deliveries.
, leaving them paying out of pocket for rentals and ride-hailing apps, and needing to re-apply for loans due to slipped deadlines.
Vehicle deliveries, which are the closest approximation to sales reported by Elon Musk's electric vehicle and renewable energy business, amounted to about 500,000 total in 2020. During the first three quarters of 2021, Tesla had already reported deliveries ofSince the start of 2021, the company has not provided a clear target for 2021 vehicle deliveries.
What has happened historically is that we sprint like crazy at end of quarter to maximize deliveries, but then deliveries drop massively in the first few weeks of the next quarter. In effect, looked at over a six month period, we won't have delivered any extra cars but we will have spent a lot of money and burned ourselves out to accelerate deliveries in the last two weeks of each quarter.
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