Elon Musk threatened to reassign NPR’s Twitter account to “another company,” according to the non-profit news organization, in an ongoing spat between Musk...
WASHINGTON — Elon Musk threatened to reassign NPR’s Twitter account to “another company,” according to the non-profit news organization, in an ongoing spat between Musk and media groups since his $44 billion acquisition of Twitter last year.
“So is NPR going to start posting on Twitter again, or should we reassign @NPR to another company?” Musk wrote in one email late Tuesday to NPR reporter Bobby Allyn. The last tweets on NPR’s main account are from April 12 — when the news organization shared a thread of other places readers and listeners can find its journalism.
“Our policy is to recycle handles that are definitively dormant,” Musk wrote in one email. “Same policy applies to all accounts. No special treatment for NPR.” When asked by NPR who would be willing to use NPR’s Twitter account, Musk replied, “National Pumpkin Radio,” along with a fire emoji and a laughing emoji, NPR reported.
“For journalism, there’s not only brand safety concerns, but in addition to that, there are a ton of concerns around misinformation potentially being perceived as a lot more credible — because someone tweeting from from the NPR handle when it’s really not them,” Sanderson added.
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