Social media platform X, formerly known as Twitter, takes the X handle from a San Francisco photographer who held the username since 2007.
Chesnot / Getty Images fileWhen Elon Musk announced that Twitter would go forward under the name X, his company didn’t even hold the @X account.
“I had suspected this could be an outcome and as such I wasn’t too upset,” he said in a phone interview. “Additionally, as a reflection of our appreciation, you will also be provided with a selection of X merch and an exclusive visit to X’s HQ to meet members of our team,” the company said in the email, which Hwang shared with NBC News. The message was simply signed “X.”
X is already an extremely popular brand name. More than 100 tech companies have trademarks for X within the specific trademark category that includes online social media networking, according to a search of the U.S. Patent and Trademark Office conducted by Jessica Flowers, a Georgia based intellectual property attorney.
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