Spirits giant Diageo said Saturday it will be pausing paid advertising globally on 'major social media platforms' beginning in July.
Spirits giant Diageo said Saturday it will be pausing paid advertising globally on "major social media platforms" beginning in July.
The company, which is the maker of Johnnie Walker, Smirnoff and Guinness, said it will "continue to discuss with media partners how they will deal with unacceptable content." Diageo is just the latest major advertiser to make such an announcement amid a now widespread boycott of Facebook.said Saturday it will be pausing paid advertising globally on "major social media platforms" beginning in July.
The company, which is the maker of Johnnie Walker, Smirnoff and Guinness, said it will "continue to discuss with media partners how they will deal with unacceptable content." The company didn't immediately return requests for comment on which platforms this includes or for how long. Diageo is the latest major advertiser to make such an announcement amid a boycott that began with Facebook but is now hitting other social media platforms.
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