Crypto platform FTX will pay Golden State Warriors $10 million for global rights
Organizations like the National Football League remain cautious about the crypto space, and there are rumblings crypto deals resemble theDuring that era, as the internet evolved, tech companies poured money into sports sponsorships to gain brand awareness. The NFL knows the period well. Companies like CMGI and PSINet"I see similarities of the behavior on the front end of a bubble," said Peter Laatz, global managing director at sponsorship valuation firm IEG.
A 'Buy Bitcoin Here' sign is posted at a 7-Eleven store on November 10, 2021 in Los Angeles, California.The Warriors and FTX also collaborated to donate to three local nonprofit organizations that address educational equity, including Self-eSTEM, Mission Bit and Techbridge Girls.The deal comes as the franchise reemerges during the NBA's 75th Anniversary season. The Warriors have one of the best winning records this season and their superstar Stephen Curry is putting on a show.
Curry is close to breaking Ray Allen's record for most three-pointers. Allen leads with 2,973 three-pointers, and Curry is just two away from overtaking him.
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