Catch up on the latest concise views on the pandemic’s corporate and financial fallout, including Pret A Manger’s new strategy and the U.S. government bailouts’ imperfect consequences.
Corona Capital is a daily column updated throughout the day by Breakingviews columnists around the world with short, sharp pandemic-related insights.Lin-Manuel Miranda breathed fresh life into Broadway when his musical “Hamilton” debuted on the big New York City stage five years ago next week. Now the, but he is putting a skip in Walt Disney’s pandemic step. The movie premiered on Disney+, the company’s streaming service, on Friday. Over the U.S.
That’s after the popularity of Disney+ declined dramatically since its launch last November. According to UBS research, the app went from taking more than 70% market share of U.S. downloads to roughly a fifth recently. In fact, Netflix’s percentage of downloads has outpaced Disney since March. ItsHamilton might help get users hooked on Disney’s new streaming service. But to borrow from one of Miranda’s characters, dying is easy in today’s digital entertainment market. Living is harder.
There’s logic to it. The American housing market has “plenty of pent-up demand with very lean inventories,” note the bank’s analysts. Some may have decided after months of sheltering in place that they need more space, or that they need to renovate. The prospect of telecommuting at least on and off for the foreseeable future may well reinforce that.
But being bullish also requires making some big assumptions, like the idea that younger adults might now spend more on essentials and less on experiences. Or that a longer-term shift from cities to suburbs is starting – something that may not prove as big anSandwich chain Pret A Manger, owned by JAB, is going through a forced reinvention. It will cut at leastand close 30 stores in the UK in an attempt to stop burning 20 million pounds of cash every month.
With the lockdown and social distancing rules crippling demand from Pret’s traditional mainstay of hurried office workers, Chief Executive Pano Christou is trying to reach new customers by delivering coffee through Amazon.com, or food through delivery service Deliveroo. However, for a company built on fast, friendly service, experimenting with a totally different proposition in already competitive markets is risky and will likely require investment.
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