Is metaverse next? 🤔 engineering
The move that still needs to go through regulatory approvals is a massive move, when compared to the 7.5 billion dollars acquisition of another game maker, Bethesda, a year ago,. Microsoft has been working to strengthen its other offerings apart from the Windows operating software, which made the company globally renowned.
According to the press release, at a valuation of 200 billion dollars, the gaming industry is the biggest and fastest-growing form of entertainment. Even in the pandemic year, game releases went up 64 percent in 2021 as people look for more outlets to spend their time on while being largely at home. The acquisition of Activision will bolster Microsoft's offerings in this space which can be accessed across devices that include consoles, mobiles, PC and the cloud.
That might change rapidly as Microsoft's Game Pass, a subscription service that offers access to games from close to 30 development studios, will be able to tap into Activision's 400 million monthly active users from 190 countries. Microsoft currently has only 25 million subscribers for this service, while Sony's numbers have hovered over 100 million for the past two years,
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