OPINION “‘Bad for the world’ algorithms elevate people so desperate for attention that they’ll do anything to get it. They get lured into an endless cycle of clout-chasing that rewards negativity.”
At first glance, Ricci Wynne and Michelle Tandler seem to have little in common. Wynne is a heavily tattooed former drug dealer who prosecutors called a “lifelong criminal” after a 2019 bust. Tandler is a self-described former venture capitalist with Ivy League degrees who grew up in a prominent local real estate family.
The rise of these accounts demonstrates how easily one can attract a big audience by going negative on San Francisco and getting picked up by outlets like Breitbart and Fox. It’s so easy that anyone can do it, even Ricci Lee Wynne.Wynne started tweeting in May, five months after being released from jail, but he has previous social media experience. In 2019, police arrested him in San Francisco after he advertised a “cocaine buffet” on Snapchat.
Wynne casts himself as a “video vigilante” dedicated to exposing the drug crisis. Yet his self-promoting style of voyeurism, which preys mostly on the sick and vulnerable, is clearly a quest for social media clout rather than social compassion. His post tagged House Speaker Nancy Pelosi, Gov. Gavin Newsom and Vice President Kamala Harris. The video received 2.8 million views and spawned news stories worldwide.
Her online persona — that of a former liberal turned conservative due to conditions in San Francisco — is media catnip for right-wingers. The explosive claim — that one San Franciscan had fled to NYC after her dogs became addicted to meth poop — sparked a strong backlash. Many ridiculed Tandler as gullible or misinformed. Experts pointed out that meth gets metabolized mostly through the urine rather than the feces. Someone dubbed her the “Meth Poop Lady.”
I followed up: “Do you think it is responsible to tell tens of thousands of people a rumor that you have no evidence to support?” “The algorithms favor what engages us,” said Farid. “And it turns out what engages us is outrage, anger, conspiracy and things that conform to our preconceived notions.”
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