Caramac scrapped: Nestle confirms 'difficult decision' to stop making the iconic bar

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Caramac scrapped: Nestle confirms 'difficult decision' to stop making the iconic bar
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The food giant said it was 'very sorry to disappoint fans,' in the wake of the decision to discontinue the bar.

The iconic sweet treat has been on UK shelves since it was introduced in 1959, but not for much longer.

Its name is derived from the syllabic abbreviation of caramel and Mackintosh's - the Norwich factory which originally manufactured it.Nestle said: "We are very sorry to disappoint fans, unfortunately we had to make the difficult decision to discontinue Caramac. Fans of the bars have taken to X, formerly known as Twitter, to express their disappointment, using the hashtag #savethecaramac.is to be discontinued. One of the only sweet treats available when chocolate gives you migraines. Please reconsider."While one particularly upset X user said: "Now, on top of everything, they’re discontinuing CARAMAC!!! This is an act of pure EVIL!!"It comes as Nestle revealed a fall in sales volumes as shoppers were put off by higher prices in October.

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