The figures - based on GPS data - are due to be presented to a meeting of the council’s Levelling Up Scrutiny Committee on Wednesday
Despite the challenges of the cost of living crisis and bad weather, Blackpool continued to pull in millions of visitors this summer.
The figures have been collected by Blackpool Council from Visitor Insights, a method of monitoring that provides anonymous GPS and mobile phone tracking data. There are a number of sensor sites that give the total number of unique individuals in a given area.The figures are due to be presented to a meeting of the council’s Levelling Up Scrutiny Committee on Wednesday, November 8.
However rail strikes disrupted some people’s travel plans, with a direct impact on the Illuminations Switch On and the World Fireworks Championships. Claire Smith, president of hoteliers group StayBlackpool, said 2023 had been a challenging year for holiday accommodation providers with visitors opting for shorter stays in order to save money.
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