Based on a True Product: Tetris, BlackBerry, Flamin’ Hot Cheetos in the Spotlight at SXSW

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Based on a True Product: Tetris, BlackBerry, Flamin’ Hot Cheetos in the Spotlight at SXSW
日本 最新ニュース,日本 見出し
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With the Air Jordans movie hitting screens this spring, consumer goods are the hot new IP.

Dungeons & Dragons: Honor Among Thieves

Created in 1974, the role-playing fantasy board game was long considered impossible to adapt, given its lack of a central storyline. Warner Bros. and Universal have both taken stabs. Now it’s Paramount’s turn, with a version set inside the world of the game, from writer-directors John Francis Daley and Jonathan Goldstein.Eva Longoria’s directorial debut follows Richard Montañez, who claimed to have invented Flamin’ Hot Cheetos while a janitor at Frito-Lay.

A previous version of this story stated that Flamin Hot had wrapped filming when the L.A. Times story about the protagonist Richard Montañez was published. The movie had begun production at the time of publishing.

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