AshleyBenson gave Fashionista the scoop on ASH, a new fragrance line inspired by the East Village and Hôtel Costes.
"I just want people to feel confident and in their own element while wearing this perfume and knowing that they can afford it," she says. "I want people to wear these perfumes and remember where they were when they wore them. Fragrance, in general, is a very personal thing to put out there, and I'm happy I got to tell my story within it."
Benson has dubbed The Eighth her personal favorite because it "takes me back to all the memories I've had in Paris," she says, citing frequent stays at Hotel Costes. The color of the fragrance bottle is actually based on the French hotspot's black lacquered walls and red velvet couches. "Every time I'm in Paris, it just brings me back to the energy there. It's sexy, it's intimate and it's very much my vibe, so I wanted to reflect that in this scent.
When asked to pair each scent with one of her on-screen characters, Benson assigns The Eighth to Hanna Marin from Freeform's "Pretty Little Liars," but adds that she'd probably wear both of them. As for East 12th? "I feel like [it] would definitely be Brit from 'Spring Breakers,'" says Benson. "I also just finished an upcoming Amazon Prime Video series, and the character reminds me of her.
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