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, which has been in customer trials in different regions since October 2021, has already seen over 1 million customers sign up to the app-based loyalty programme.earn pounds, not points, building up a Cashpot to spend in Asda stores or online, simply by doing their usual grocery shop.So far, Asda Rewards users have built up over £4m in their Cashpots.
Customers will see their Cashpot build up in the Asda Rewards app as they shop. They can redeem their cash whenever they choose by creating a voucher in the app with the money they have saved which they can use for money off their next shop.
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