Ariana Grande is going to continue working with Scooter Braun and his company Hybe despite many of his clients left the company
Ariana Grande is keeping her ties with Scooter Braun and his company, Hybe.
It appears Hybe will not be involved in Grande’s music process, but instead work solely with her on promoting her makeup line REM Beauty and Weverse, which is an artist merchandise platform and has a music player called Weverse albums.While Grande, 30, used to be managed by Braun in the early phases of her music career, that role has been held by Creed, who previously worked with Bruno Mars and Lizzo.
Grande’s move to distance herself from Braun came after many artists including Demi Lovato, J Balvin, Idina Menzel, Carly Rae Jepsen and more decided to part ways with Braun. “All of Scooter Braun’s clients are under contract and negotiations have been going on for several months as Scooter steps into his larger role as Hybe America CEO,” an insider with knowledge of the situation told Us in August 2023. “People are spreading rumors based on what they know, but they are off. Scooter’s team at SB Projects are still handling both Justin and Ariana as they work through what this new structure looks like.
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