Apple should buy Disney as the tech giant could add $631 billion to its market value by growing its content library, investment bank says
to grow out its streaming content business, Needham analyst Laura Martin said in a note on Thursday.
"Offensively, as an upside value driver, strong distribution and world-class content are complementary networks. That is, they are worth more together than separately, we believe," Martin said. Apple has been focused on monetizing users, with the company launching various service subscriptions over the past few years, including Apple Music, Apple TV+, Arcade, Fitness+, and Apple News, among others.
"What Apple does best is distribute content globally to 2 billion high-end mobile devices owned by 1.25 billion unique and wealthy users. And what Disney does best is create AAA content franchises, which is distributes globally across all screens, as well as in the physical world," she added.
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