After WeWork, SoftBank Needs to Soften its Ambitions

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After WeWork, SoftBank Needs to Soften its Ambitions
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Heard on the Street: SoftBank Chairman Masayoshi Son’s erratic investment style has certainly caused him some pain lately, says jackycwong

A chief executive likely knows he has gone too far when he is asked if the company has any control process to make sure he doesn’t go crazy. SoftBank Chairman Masayoshi Son, who took that question from a reporter during the company’s earnings briefing Wednesday, needs to do more to convince his investors.

Mr. Son’s erratic investment style has certainly caused him some pain lately: SoftBank’s operating loss in the September quarter amounted to $6.5 billion, the first quarterly loss since 2005. Its big bet on WeWork, whose...

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