The Cove has been a popular summer spot for locals for six seasons, but this year a viral post on social media attracted more out-of-town guests.
Phillips said a guest posted a video on TikTok in May about the park that had more than 2.5 million views.
“I opened my email up one Saturday and we had hundreds of reservation inquiries coming through and thousands of more followers on Instagram within a day,” Phillips said. Phillips realized the words “adults only” really resonated with adults who are looking for a place to go and have fun without children or young teenagers.
“It’s a place where you’re an adult, but you get to go and experience fun again like when you were a kid,” Phillips said. “As we get older and become adults, you know responsibilities increase and life can be tough and our opportunities to have fun and experience joy slow down. So, we created a place where you can come to still have that fun.”
The park features a massive lazy river, VIP bungalow and cabana rentals, a proflow surfing machine, a wakeboard cable park, a swim-up bar, a pizza restaurant, yard games, and live music.
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