Ador CEO Min Hee-jin claims Hybe’s new K-pop group Illit are NewJeans ‘copycats’

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Ador CEO Min Hee-jin claims Hybe’s new K-pop group Illit are NewJeans ‘copycats’
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The renowned K-pop producer claims Illit are copying NewJeans' styling and choreography.

SEOUL – Hybe announced a probe into its powerhouse subsidiary Ador, which manages popular girl group NewJeans, a two-year-old K-pop phenomenon who have topped global charts.

Before joining Hybe in 2019, Ms Min was a renowned K-pop idol producer at SM Entertainment, where she successfully nurtured groups such as Girls’ Generation, Shinee and Exo. NewJeans’ achievements “have been gravely violated by Hybe”, she said in a statement obtained by AFP.

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